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Emil Frey switches one of its data centers to Green

Emil Frey AG is one of Europe's largest automotive retail groups, with more than 22,000 employees worldwide. The company relies on a consistently available, high-performance IT infrastructure to provide reliable service to its customers.

The Journey to a Future-Ready Infrastructure

The automotive industry is undergoing a fundamental transformation. Vehicles are becoming increasingly digital and connected, software is playing a more important role, and digital processes are reshaping both sales and customer service.

For Emil Frey, this means that a reliable IT infrastructure is essential to its daily operations. Numerous systems and business processes must remain available at all times. At the same time, requirements for security, redundancy, scalability, and the long-term evolution of the infrastructure continue to increase.

For Gerhard Schürmann, CEO of the Emil Frey Group, this was another important reason to future-proof the company’s IT infrastructure. At the time, Emil Frey operated two of its own data centers and decided to embrace data center outsourcing, relocating one of them to a future-ready Green data center.

5 small and round pictures which are security themed. Green Datacenter is in the background

A Dedicated Data Center Setup at Green

When evaluating potential partners, Emil Frey considered expertise, service, and value for money, as well as Swissness and geographic proximity. The shared sustainability ambitions of Green and Emil Frey also factored into the decision. Based on Emil Frey’s requirements, Green designed the appropriate data center setup and implemented a dedicated cage.

The solution also includes:

  • redundant fiber connectivity between the data center locations (Datacenter Interconnect)
  • route-diverse connectivity for enhanced redundancy
  • connectivity services operated by Green

The migration was planned and implemented jointly by the two companies. Clearly defined responsibilities, consistent points of contact, and close coordination ensured a smooth transition to the new environment.

Green Datacenter empty room with cages

A Secure Foundation for Growth

By moving its data center infrastructure to Green, Emil Frey now has an environment designed for high availability and future requirements.

The new setup significantly enhances security, redundancy, and scalability. At the same time, it provides the necessary flexibility to efficiently evolve and adapt the infrastructure to changing requirements.

Beyond the technical solution, collaboration was another key factor in the project’s success. Direct communication and the trust established between the teams were important to the successful implementation and provided a strong foundation for the continued partnership.

«In a highly digitalized technical environment, it is becoming increasingly important that the chemistry between the partners is right.»
Gerhard Schürmann, CEO Emil Frey Gruppe

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